GamePlan Set by William Hughes (Includes GamePlan to Avoid Critical Sales and Marketing Mistakes and GamePlan for Developing a Sales and Marketing Action Plan )

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GamePlan Set by William Hughes (Includes GamePlan to Avoid Critical Sales and Marketing Mistakes and GamePlan for Developing a Sales and Marketing Action Plan )

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Both Mistakes and Action Plan are for entrepreneurs, business owners, marketers and anyone contemplating starting their own business. Mistakes will help anyone avoid the most common and costly mistakes in sales and marketing. Action Plan provides step by step instructions on how to position your products and services, find new customers and leverage the Internet. Both will help anyone avoid the agony of missing their sales goals.

“I wrote this book to help I wrote this book to help readers navigate the tricky byways and highways of sales, marketing and entrepreneurship,” “Both books are a wonderful read. Each provides concise information in an easy to understand format. I would highly recommend both books to anyone in the marketing and sales business.”

Geff Bourke, Art Director, Group Marketing Associates

"Action Plan is an amalgam of time-honored methods along with excellent advice on how to create a web site the search engines will rank favorably. Ideal for new business owners."

James Bruno, Management Consultant

“I am excited about these Game Plan Books, they offer immediate practical approaches and address issues so many professionals seem to miss.”

Ruth M. Edwards, Executive Vice President, Austin Diversified Products

Title: GamePlan to Avoid Critical Sales and Marketing Mistakes and GamePlan for Developing a Sales and Marketing Action Plan
ISBN: 9780982770719 / 9780982770702
Author: William Hughes
Illustrator: T. Rick Sibay
Publisher: GamePlan Press
Additional Features:
Softcover / 194 pages / approx. size 6" x 9" / trade / Softcover / 192 pages / approx. size 8" x 10" / trade
About the Author:
William D. Hughes has nearly forty years of professional sales, marketing and business management experience. He has held executive level positions with large and small companies— such as the Perkin Elmer Corporation and Courseware, Inc. Since 1990 he has worked with more than 50 small-to-medium-size companies to increase revenues, profits and corporate valuation through time-efficient, innovative business strategies, coupled with results-driven sales and marketing programs. Bill is currently President of HughesFaction.com, a Sales, Marketing, Internet, and Program Management company. His team consists of some of the nation’s finest copywriters, website and Internet marketing specialists, program managers, and investor relations specialists. He brings to readers his extensive experience and record of success in consumer, business-to-business, and business-to-government markets—selling both products and services directly, through reseller channels and over the Internet. Bill attended Ocean College in New Jersey and the University of Virginia. He has been a guest lecturer at Rutgers University in New Brunswick, New Jersey and National University in San Diego, California.
Copyright Year:
2010

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